Audioaashram
Altering fields of perception
through sound
The Company: Audioaashram is a musician run company that creates, promotes and manages various artists and styles of electronic music. Our decade-long association with the company has seen it grow over the years to include a charitable foundation, a radio channel, a magazine, a music festival and numerous in-house artists.
The Process: The founder's spiritual outlook towards the creation of music plays an essential role in the visual design for the company. Deep conversations, hours of listening to the label's music, and a study of Indian spirituality and its symbolism have resulted in complex ideas being presented through minimalist forms and a distinct design language that recognisably belongs to Audioaashram.
The Highlight: Fans of the musicians have often asked for permission to tattoo the logos on themselves – perhaps our biggest praise yet.
Read LessBranding / Print
Team:
Sujay Sanan, Hanumant Khanna
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